/TOTO/

Positioning Elsevier Health as a leading healthcare partner for life

Unified narrative and a series of strategic initiatives to empower clinicians, enhance learning, and solidify Elsevier’s future role in healthcare.

protected by DNA

/TOTO/

Positioning Elsevier Health as a leading healthcare partner for life

Unified narrative and a series of strategic initiatives to empower clinicians, enhance learning, and solidify Elsevier’s future role in healthcare.

protected by DNA

/TOTO/

Positioning Elsevier Health as a leading healthcare partner for life

Unified narrative and a series of strategic initiatives to empower clinicians, enhance learning, and solidify Elsevier’s future role in healthcare.

protected by DNA

What we did

The Future of Health campaign

To introduce Elsevier Health, showcasing its role in empowering clinicians and improving learning outcomes.

Simplified brand architecture


Streamlined Elsevier's health product portfolio into a more cohesive and organized structure.

Engaging medical students with Elsevier

↳ A centralise student portal for medical students to access all health products. ↳ Student hub offering essential resources, tips, and guidance for medical students.

Strategic brand vision and identity

Promote Elsevier’s complete medical data solutions for healthcare professionals

What we did

The Future of Health campaign

To introduce Elsevier Health, showcasing its role in empowering clinicians and improving learning outcomes.

Simplified brand architecture


Streamlined Elsevier's health product portfolio into a more cohesive and organized structure.

Engaging medical students with Elsevier

↳ A centralise student portal for medical students to access all health products. ↳ Student hub offering essential resources, tips, and guidance for medical students.

Strategic brand vision and identity

Promote Elsevier’s complete medical data solutions for healthcare professionals

Impact

3.1M views

the future of health campaign

9.3M impressions

on Social media

UX Design Awards 2023

Nominee for Health hubs

Lens Awards 2023

Creative Strategy — Bronze Best creative execution — Bronze Best in copy/TOV — Bronze Best long-term video strategy - Bronze

Impact

3.1M views

the future of health campaign

9.3M impressions

on Social media

UX Design Awards 2023

Nominee for Health hubs

Lens Awards 2023

Creative Strategy — Bronze Best creative execution — Bronze Best in copy/TOV — Bronze Best long-term video strategy - Bronze

CONTACT

info@stateoftomorrow.agency

+31 20 550 6300

Barentzplein 7 II
1013NJ Amsterdam
The Netherlands

© 2025 STATE OF TOMORROW

CONTACT

info@stateoftomorrow.agency

+31 20 550 6300

Barentzplein 7 II
1013NJ Amsterdam
The Netherlands

© 2025 STATE OF TOMORROW

CONTACT

info@stateoftomorrow.agency

+31 20 550 6300

Barentzplein 7 II
1013NJ Amsterdam
The Netherlands

© 2025 STATE OF TOMORROW